I am a fan of Bear's survival show, and I had posted in the knife thread about the new Gerber line that has his name on them.

Amazon emailed this fire starter link to me earlier in the week.
Bear Grylls Survival Series Fire Starter

I have a few of those fire starter rids now that you simply take a pocket knife and scrape over them, and I have another one that came with a cool knife my oldest son got me last year, but I like this new Gerber one as it has storage in it for tinder.

There are a few videos at the URL above too, placing my order for it in a few minutes.
The Amazon reviews are very positive on this new fire starter tool.

 

I ended up ordering a BG knife too, as the price is very good on it.
I have way to many knives as it is, but I like collecting them, and this will make it my 5th Gerber knife

I will post this in the knives thread at a later date.

Gerber 31-000752 Bear Grylls Survival Series, Folding Sheath Knife