FJ Cruiser 2007 & on

How to tell if your TRD SE is authentic; official word from Toyota Corp.

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Old Nov 29, 2006 | 05:32 AM
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Nate C's Avatar
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How to tell if your TRD SE is authentic; official word from Toyota Corp.

Since the TRD SE FJ Cruiser is a limited production run of only 3200 vehicles and may therefore eventually become sought after collector's items sometime in the future, there has been some concern over how to tell if you are looking at a factory produced SE or one somebody cobbled together piece-by-piece.

Toyota has confirmed there is only two ways, as of now, to verify if your TRD SE is authentic or not.

1. Call Toyota's Corporate office and ask them to check the VIN# and see if it was a factory produced TRD SE: 800-331-4331 ext. 6

2. Check the Monroney label (better known as the sticker) on the vehicle (example here) and if the SE package (code SE) is listed under the OPTIONAL EQUIPMENT under the 50 State Emissions (FE) then you have a legitimate SE. If the items from the SE package are listed on the side where the DEALER ADDS are listed then that is not a legitimate factory produced SE. It is possible to have another code for a convience pkg listed with the SE since some of the TRD SE's are arriving with a C7 pkg as well (example here). I suggest all SE owner's should safeguard this sticker for the future.

I hope this will help anyone who seeks such information and will protect those who bought the limited edition TRD SE's resale values.

Last edited by Nate C; Nov 29, 2006 at 08:21 AM.
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Old Nov 29, 2006 | 07:17 AM
  #2  
HUTCHSTACO's Avatar
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dealers are never trustworthy imo
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Old Nov 29, 2006 | 07:18 AM
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04 Rocko Taco's Avatar
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Originally Posted by Nate C
Toyota has confirmed there is only two ways, as of now, to verify if your TRD SE is authentic or not.
Just thought you would like to know you put TED SE in there instead of TRD. lol. Good work tracking this stuff down Nate!!!

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Old Nov 29, 2006 | 08:21 AM
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Nate C's Avatar
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Good catch...
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